Jeremiah Webb, founder of Shop On Fire, wearing a branded shirt featuring the 'Fist of Fury' logo, a fist inside a flame with a lightning bolt beneath the left front palm, with a powerful and confident pose.

Jeremiah Webb, MBA

Transformational Leader | Business Growth Strategist | Elite Performance Coach

With nearly three decades of experience in business coaching and elite performance, I’ve dedicated my career to transforming service-based businesses, particularly in HVAC, plumbing, refrigeration, and other commercial and residential service industries. I work with both privately owned and private equity-backed companies to unlock profit mastery, operational control, and scalable growth—even in the toughest markets.

At Shop On Fire, we specialize in business coaching and consulting for residential and commercial service businesses. From HVAC, refrigeration, and plumbing to compressed air, heat pumps, boilers, and septic systems, we help companies achieve sustainable growth. Our tailored coaching solutions focus on improving lead generation, enhancing operational efficiency, recruiting and retaining top talent, and unlocking opportunities for strategic expansion—all while ensuring profitability and success.

Whether you’re looking to expand geographically, add new service offerings, or optimize internal processes, we’ll guide your business to success while keeping the focus on outcomes and results.

Industry Expertise & Legacy of Service
My story begins with a legacy of service. My grandfather founded Hill Heating and Air Conditioning, a family business that later expanded into Heritage Heating and Air Conditioning & Fireplaces. From a young age, I was immersed in the principles of leadership, hands-on service, and operational excellence. I’ve since applied those foundational principles to my own coaching career, helping countless businesses thrive.

My experience spans industry giants such as Ingersoll Rand (Trane, American Standard), Michael and Son Services (the nation’s largest HVAC dealer), and Johnstone Supply Ware Group, giving me full-spectrum insight into the service business ecosystem. This blend of experience in B2B, OEM, distributor, and finance roles allows me to bring a holistic perspective to every business I coach.

A Multi-Industry Expert
Beyond HVAC and service industries, I’ve held leadership roles in finance and client management, working with top-tier brands like Fidelity Investments, Morgan Stanley, Merrill Lynch, and American Express during the launch of the Centurion Card (Black Card). These roles gave me the unique ability to understand both financial and operational aspects, which I now leverage to help businesses optimize their bottom line.

A Global Perspective with a Personal Touch
Fluent in English, Mandarin Chinese, Italian, and Spanish, I bring a global perspective to every business I work with. My education at Thunderbird School of Global Management—ranked #1 in the world for international business—further deepened my expertise in cross-border strategies, helping me offer cutting-edge solutions that transcend local markets.

What Sets Me Apart
What makes me different? I’m not just another business coach; I’m an expert at identifying hidden growth opportunities, turning challenges into game-changing wins, and building teams that thrive. I work with both privately owned and private equity-backed businesses to enhance operational efficiency, improve lead generation, and unlock opportunities for vertical and horizontal growth—without giving away the secrets that make these strategies successful.

My coaching covers growth trajectory, profitability, and expanding service offerings to help businesses dominate their market. From lead generation to technician sales and call booking, I help service businesses scale fast and efficiently while safeguarding their unique competitive advantages.

High-Energy Coaching for Elite Performance
I bring energy and passion to every coaching engagement. I don’t just advise—I ignite transformation. By partnering with me, businesses learn to thrive in challenging markets, build strong cultures, and empower teams to perform at the highest levels. My ultimate goal is to help you achieve profit mastery, operational control, and sustainable growth.

Let’s connect if you’re ready to unlock transformational growth for your service business.